Juicy Couture is the world's most irreverent, fun, and on-trend lifestyle brand for women and girls of all ages. Whimsical, confident, and feminine with an edge, Juicy Couture was founded in Los Angeles by two fashion-obsessed best friends. Known for making the track suit an icon of casual luxury, today Juicy Couture is a global phenomenon with an assortment that spans fashion apparel, handbags, jewelry, fragrance, eyewear, shoes, intimates, swimwear, yoga and baby. The eyewear line exudes a casual attitude and features whimsical details like charms, colorful lenses, and logo elements.

• High usage of charms and logo elements
• Colorful lenses in girly gradients and duotone hues
• Casual attitude with added whimsy